The dramatic recovery that Houston’s hotel market made in the third quarter, largely due to Houstonians and rescue workers booking more hotels in the aftermath of Hurricane Harvey, nearly balanced out the market’s slow performance in 2016.
In the third quarter of 2016, Houston’s hotel market saw the nation’s strongest declines in occupancy, revenue per available room (or RevPAR) and average daily rate (or ADR). The city’s occupancy fell a whopping 10.3 percent to 60.2 percent, according to data from STR, a hotel data firm. But in the third quarter of 2017, the city’s hotel market saw a 19.6 increase in occupancy, according to a report from Source Strategies, a Texas-focused hotel consultancy.
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